A thoughtful update: Part 5 – When a customer is more than just a customer
1) When the store owners recognize that they are the only game in town and decide to provide customer-driven services and products that enrich the community. – “Give the people what they want and need”
2) When the customers act more like partners than patrons – “Many hands make light work”
3) When there is shared appreciation, and investment in the community, by the customers and business owner – “We are all in this together”
4) When the community prefers a retail model that is more in the European tradition of the old “Butcher, Baker, and Candlestick Maker” – “Be great at something and let others do their thing”
This is the case at Serenbe.